Bucket List
Our Bucket List is a collection of pioneers, rebels and revolutionaries—made up of organizations, entrepreneurs, academics and business leaders who change the status quo of frustrating workplaces. They know how to make work more fun.
While checking off our Bucket List, we visit them. We learn from them. We share their insights. They inspire change to better, more inspiring workplaces. Check out the full list below. Click on the ones we’ve already visited, and read our findings.
Christobal Colon
Spanish psychologist, CEO of La Fageda.
Alexander Kjerulf 
Founder of Woohoo Inc., author of "Happy Hour Is 9 To 5".
Freitag
Manufacturer of bags made from used truck tarp.
Dharmu Vanjani
CEO at SS Natu Plastics & Metals. Pioneering liberated workplaces in India.
Bushe
Russian bakery.
Basecamp
American IT company formally known as 37signals.
Dan Price
CEO of Gravity Payments.
Qiwi
Russian bank.
Eddie Obeng
Organisational theorist, educator, author and professor.
Garry Ridge
CEO of WD-40, co-author "Helping People Win at Work".
Mathieu Weggeman
Professor at Eindhoven University of Technology, author of "Managing Professionals? Don't!"
Mike Arauz
Co-founder August.
Sharmadean Reid
Founder and CEO at Beautystack.
HCL Technologies
Indian multinational IT service and consulting firm.
10Pines
A software company with no-bosses, 80+ people, an open-book management policy, and consent decision making.
Qualia
Mexican self-managing company that grows and sells papaya seeds.
Uwe Lübbermann
Founder and central moderator of soft-drink brand Premium Cola
Virgin
British multinational conglomerate founded by Richard Branson.
Bakker van Maanen
Dutch bakery chain.
Carlos Saba
Co-founder of The Happy Startup School.
Odd-e
Singapore based training company with radical transparency, self-set salaries, and no bosses.
Francesca Gino
Professor at Havard Business School, author of "Rebel Talent".
WP Haton
Dutch baking equipment manufacturer.
Adam Davids
Diversity advocate and pioneer at CareerTrackers.
Vkusvill
Russian self-managing grocery store chain.
Fons Trompenaars
Professor at VU University Amsterdam, author of "Riding The Waves of Culture" & "Managing People Across Cultures".
John Lewis
Chain of high-end department stores operating throughout the United Kingdom.
James Watt
Co-founder of BrewDog, author of "Business for Punks".
Megan Reitz
Professor at Ashridge Hult, author of "Speak Up".
The Ready
American organizational design consultants.
W.L Gore
Multinational manufacturing company most known for it's Gore-Tex material.
Chris Rufer
Founder of Morning Star.
Mayden
Self-managed health care technology company.
Mondora
Software solutions company (and B Corp) working in a self-organized way.
Professor at London Business School, author of "Leading the Revolution", "The Future of Management" & "What Matters Now".
Kazuo Inamori
Japanese philanthropist, entrepreneur and the founder of Kyocera and KDDI.
Professor at London Business School, author of "Reinventing Management", "Giant Steps in Management" & "Becoming a Better Boss".
Rosabeth Moss Kanter
Professor at Havard Business School, author of "Men and women of the corporation" & "Innovation: the classic traps".
Ben Kuiken
Author of "De Laatste Manager" & "Fuck de Regels".
Niverplast
Dutch packaging machines manufacturer.
Xavier Huillard
CEO of Vinci SA.
SS Natu Plastics and Metals
Indian manufacturing company working without managers and time tracking for 3 decades.
Jean Oelwang
CEO Virgin Unite.
SRC Holdings
Employee owned manufacturing company & home of "The Great Game of Business" (or open book management)
Nucor
American steel manufacturer
Richard Branson
Founder of Virgin Group and author of various books (i.e. Like a Virgin).
WD40
Manufacturer of household and multi-use products.
Former financial controller at Morning Star, author of "Beyond Empowerment" & "The No-Limits Enterprise".
Bunnik Plants
Dutch plant nursery.
Ankur Gupta
CEO at Axelerant - a fully remote Indian based software company that's pushing the envelope on progressive workplaces.
Premium Cola
German soft-drink brand known for consensus democracy, equal wages, and working without contracts.
DISCO Corporation
Japanese manufacturing company known for its P-Will management system.
SEMrush
Russian IT company.
Massimo Bottura
Italian restaurateur and chef patron of 3 Michelin-star restaurant Osteria Francescana.
Gravity Payments
American financial services company.
Mindbox
Russian IT company.
Henry Mintzberg
Professor at McGill University, author of many management books.
Daniel Urban
Co-founder and CEO of Sente.
David Burkus
Associate professor of Oral Roberts University and author of "Under New Management".
Vineet Nayar
Former CEO of HCL Technologies, author of "Employees First, Customers Second".
Futurice
Finish consulting firm.
Bill Fischer
Professor at IMD, author of "Reinventing Giants".
Helen Bevan
Chief Transformation Officer at NHS Horizons.
Richard Nieuwenhuis
After sales engineer at packing machine manufacturer Niverplast.
David Heinemeier Hansson
Creator of Ruby on Rails, Founder & CTO at Basecamp. Co-author of Getting Real, REWORK, Remote, and “It Doesn’t Have to Be Crazy at Work”.
Dominic Jackman
Co-founder of Escape the City.
Good Rebels
Spanish consulting firm.
Adam Grant
Organizational psychologist, Wharton Professor, and author of "Originals".
Hamdi Ulukaya
Owner and CEO of yoghurt company Chobani.
Jack Stack
Founder and CEO of SRC, author of "The Great Game of Business".
Netflix
American media-services provider and production company.
OneDay
A group of companies providing IT services.
Aaron Dignan
Founder The Ready, author of "Brave New Work".
Erika James
Dean of The Wharton School, organizational psychologist and expert on workplace diversity.
Kazuma Sekiya
CEO of DISCO Corporation, a Japanese company known for its pioneering management practices.
Manas
IT company with progressive and highly participative ways of working.
Mainfreight
Global logistics provider
Yves Morieux
Director for BCG's Institute for Organization, author of "Six Simple Rules".
Jason Fried
Founder & CEO at Basecamp. Co-author of Getting Real, REWORK, Remote, and “It Doesn’t Have to Be Crazy at Work”.
Jaipur Rugs
India's largest manufacturers of hand knotted rugs.
Einhorn
Condom manufacturer working with radical transparency, distributed decision-making and little hierarchy.
Beetroot
Ukrainian IT company.
Emmanuele Duez
Founder and president of WoMen'Up.
Axelerant
Fully remote IT company with around 110 team members.
Kees Klomp
Author of 'De Betekenisecomonie'. Activist for the 'purpose economy' - a more purpose-drive approach to running organizations.
Valve
American video game developer.
Wildling Shoes
Wildling develops minimal shoes produced under fair conditions. The staff – now numbering 140 employees – works remotely, organized as a decentralized team.
Tendayi Viki
Author, speaker and researcher on how corporates can innovate like startups.
Arnaud Collery
Founder of Stand Up For Passion.
Stanley McCrystal
Former U.S. Army general, author of "Team of Teams".
Goodwood
Russian house manufacturer.
Mastek
Indian technology company practicing principles of self-management.
Cooperative Gestión Participativa
Cooperative with 700 associated workers but no directors, bosses, or managers.
Centiro
Swedish software company working for decades with self-managing teams, servant leadership and a freedom-oriented workplace.
Supercell
Gaming company with a pioneering organizational structure
Luthern Williams
Diversity advocate and pioneer as Principal at New Roads school in Santa Monica, US.
Mirai Industry
Japanese manufacturing company of all sorts of technical equipment.
Fredrik Palmgren
Co-founder of Centigo and Business Wellness Group, a bossless consulting firm with approximately 400 colleagues.
JetBrains
Czech Software company
Upstalsboom
German hotel chain.
Hoxby
Network of more than 1,000 freelancers who work remotely in 30 countries around the world.
Tunali Tec
Self-managing Mexican company working in the textile industry.
Atlassian
Australian software company.
Versa
Australian voice and digital agency.
La Fageda
Spanish dairy farm.
Grupo Anga
Fully remote, progressive group of companies in Brazil.
August
Organizational design consultancy focused on new ways of working.
Dee Hock
Founder and former CEO of Visa, author of "One from Many".
Amy Edmondson
Professor at Harvard Business School, author of "Teaming" & "The Fearless Organization".
Nand Kishore Chaudhary
Chairman at Jaipur Rugs.
Sol
Family business offering maintenance and supporting services.
